Window screening at Werkplaats Typografie, Arnhem, NL
29/04 - 06/05,2022
Within the studio space at the Werkplaats Typografie building, I transformed a window overlooking the road into a dedicated screening area. This innovative approach allowed me to share the video within the context of our daily work environment.
By presenting the video in this familiar setting, my intention was to create a unique viewing experience, where the ordinary scenes captured in the footage would take on an unexpected and captivating quality during the screening. The juxtaposition of the familiar surroundings with the visual content served to engage the viewers and prompt them to perceive their everyday environment from a fresh perspective.
Enjoy the smell of wildflowers in April on the streets of Arnhem.
Handshake with Jan-Pieter Karper